York symbolism and a font that looks straight out of a PowerPoint presentation. New York City mayoral candidate Andrew Cuomo ...

I love a good logo design quiz, but I don't think I've ever come across one as challenging as this. Over on Reddit, users are ...

A company’s name and logo can play a huge part in its success, while the simplicity, versatility, and agility of its brand can have an enormous impact on its lifespan. Creating a killer logo ...

Abstract logos that look nice may look great on a website but will not be as effective in reinforcing the story of your brand to your target audience. - Young-Sae Song, Arctic Wolf Networks 5.

When a Logo Doesn’t Risk It All: Meta’s Brand Is Designed for Unknown Worlds The emblem for Facebook’s new parent company is built for the metaverse, even if it disappoints in the real world.

Walmart on Monday unveiled a new logo for the first time in nearly two decades, saying the redesign highlights its evolution while also serving as a nod to its past.

Best Western International, the 69-year-old hotel company that started modestly with roadside inns, is re-inventing itself with a new name, logos and brand. Best Western Hotels and Resorts, as it ...

When Johnson & Johnson’s recent abandonment of its 136-year-old cursive logo was followed quickly by Eddie Bauer ditching its script wordmark of six decades, alarm bells rang in all corners of ...