Advertising offerings continue to be a growth driver for the big box retailer, which saw revenue increase 4.1% in Q4.

Walmart has finally confirmed that it will begin its massive “Black Friday Deals” event on Monday, November 25. Walmart isn’t looking to lower expectations either, claiming the sale will ...

Walmart’s ad business is starting to click. The company generated $4.4 billion in global ad revenue in 2024, up  27% year-over-year, the company disclosed in its latest earnings report on Thursday.

If you own a Vizio TV, don’t be surprised to encounter more ads. On Tuesday, Walmart closed its deal to buy Vizio for $2.3 billion in an effort to become a larger player in advertising.

Walmart is ramping up its advertising ambitions with a new dashboard that it says differentiates it from Amazon by showing brands how many people buy products in its stores after seeing an ad for ...