The new logo of one of Ayala Land’s flagship malls is turning heads online, dividing many Filipinos over its updated look.

Instead of making the “o” in Shutterstock look like a viewfinder, now it has “ripples” coming off the top and bottom to ...

Canandaigua National Bank, the Rochester area’s largest community bank, has launched a new name and logo as part of a rebranding campaign ahead of its Syracuse expansion.

Canandaigua National Bank & Trust has rebranded as Canandaigua National Bank, unveiling a new logo and modern identity.

Color is one of the most powerful tools in branding, but most businesses overlook how context alters its impact. New research ...

Ask the publishers to restore access to 500,000+ books. The Internet Archive keeps the record straight by preserving government websites, news publications, historical documents, and more. If you find ...

Ask the publishers to restore access to 500,000+ books. The Internet Archive keeps the record straight by preserving government websites, news publications, historical documents, and more. If you find ...

Navy men's golf coach Jimmy Stobs announced on Tuesday that rising senior Jack Tarzy (Medford, N.J.) has been selected by his teammates to serve as team captain for the 2025-26 academic year. Tarzy ...

Symbolic logos tend to be abstract in design and can work well internationally (example: Nike's swoosh). Combination logos are any mixture of the other three types. An example of this is FedEx ...

To register trademark or service mark protection for a logo, a company must demonstrate that the combination of name and design qualifies as sufficiently distinctive to avoid confusion with other ...

And over time, your favored style may become your brand, expected by others and increasingly authentic to you. Explore HBR HBR Store About HBR Manage My Account Follow HBR Harvard Business ...

Tyrese Haliburton of the Indiana Pacers is having a moment right now, and Puma wants to be a part of it. On Thursday, the company, via Courtside ...