It's not uncommon for players to start the season in December wearing apparel from an old sponsor, before making a dramatic unveil and finishing tennis' opening week wearing a whole new wardrobe.

Coco Gauff has recently revealed her custom New Balance sneakers for the 2025 United Cup. The 20-year-old described ... story The World No. 3 has had sponsorship deals with New Balance since ...

Even a sobering 6-1, 6-1 thrashing at the hands of world No. 4 Jasmine Paolini at the United Cup was both a reminder of how steep the top of the tennis mountain is and a positive reality check for ...

She played the Australian Open in 2022 without an apparel and shoe sponsor. She has been seen wearing Adidas apparel in some of her matches. According to ... Will United Cup fatigue once again ...

Iga Swiatek really had to put together a heroic performance to guide Poland past Norway in their opening tie at the 2025 United Cup ... new racket sponsor, switching from Yonex to Wilson. It looked ...

A dominant United States lifted their second United Cup mixed team tournament title in three years after they beat Poland 2-0 ...

Copyright 2025 The Associated Press. All Rights Reserved. Coco Gauff of the U.S., right, and teammate Taylor Fritz gesture ...

The US tennis team, led by Coco Gauff and Taylor Fritz, advanced to the United Cup Semifinals and will face either Italy or ...

BENGALURU, - Tennis has been slow to embrace innovation ... the tournament director of the United Cup said on Thursday. Stephen Farrow, who oversees the popular $10 million mixed team event ...

Coco Gauff of the U.S., right, and teammate Taylor Fritz gesture during the award ceremony after the U.S. team defeated Poland in their final match at the United Cup tennis tournament in Sydney ...

Coco Gauff led the United States to its second United Cup title with a statement 6-4, 6-4 win over world No. 2 Iga Świątek a ...