Global icons Seiko 5 Sports and PepsiCo have teamed up for their first-ever collaboration, delivering a limited edition watch collection that perfectly fuses heritage, style, and pop culture nostalgia ...

Seiko formalises beloved Rolex-fan nickname with watch world's first official Pepsi collaboration, the Seiko 5 Sports x Pepsi ...

If you’re not a fan of all-black watches – or if you’d prefer your “Pepsi” watch a little less horologically on the nose – ...

Seiko has done the unthinkable and teamed up with Pepsi, creating official versions of a Pepsi GMT and Pepsi diver.

The Mantel team is still coming down from The National high — last week’s convention was the best sports card and memorabilia ...

Swatch’s latest MoonSwatch hides a UV-activated Snoopy surprise and a double moon phase in gold – but it’s only available on one ...

Today, Henry shares his thoughts on the new Seiko 5 SRPL93 'Gene Kranz' ✓ And why it might be a sign of more good things to ...

Seiko has turned the fan-made “Pepsi” nickname into an official fizzy collaboration, teaming up with the soft drink giant ...

The new time-and-date Prospex Speedtimer has a fun feature reminiscent of a deep-cut 5 Sports model from the 1980s.

From homage to heritage ✓ This is what happens when you buy a homage watch ✓ In the end, you want the original ✓ ...

If you’re a fan of dive watches, the Blancpain Fifty Fathoms should be on your grail list. It was the first modern dive watch ...