Roblox's data shows that Party boosts engagement, too. When friends play together, their sessions are an average of 1.9 times longer than sessions of users playing by themselves.

Roblox’s twitter showcases footage from the event, which has a virtual approximation of New York City filled with characters dancing. In The Heights is directed by Jon M. Chu, known for Crazy ...

KSI’s first performance starts at 4 p.m. Friday, August 13, with encore performances hourly over the weekend, and will be followed by a first-of-its kind VIP after-party experience for fans ...