Rene Federico, Primark's first chief marketing officer for the U.S., discusses tactics to drive brand awareness as the Dublin-based, value-oriented chain expands in the U.S.

The best outdoor watches are genuinely sophisticated wearables. These rugged smartwatches manage to pack a considerable number of potent sensors and tools for modern life into a tiny package. My ...

Bon Jovi and Pitbull's "Now or Never" ranks among the first tracks to debut on Billboard's brand new ... [+] chart, the Hot Dance/Pop Songs list. LONDON, ENGLAND - APRIL 17: Jon Bon Jovi attends ...

The NFL is saving the best for last, waiting until Sunday evening to air the matchup everyone wants to see. It’s Ali-Frazier, Nicklaus-Palmer, Navratilova-Evert, Yankees-Red Sox, Celtics-Lakers ...

She gave high praise to Primark's perfumes, which smell very similar to high-end designer fragrances. Eyitayo said that she'd heard Primark had restocked their dupes of popular fragrances ...

A savvy shopper has shared her £3 favourite Primark perfume that's bound to get heads turning and dupe people into thinking you've got the real deal on. If you've just used up your last spritz of ...

Thousands have signed a petition imploring the world's biggest advertising agency, WPP, to revoke a new rule forcing employees to attend the office four days a week. Mark Read, the chief executive ...

The Primark store in Blackburn's The Mall shopping centre is to get new grey and white signs facing Ainsworth Street and Church Street. The clothing chain is installing four new illuminated fascia ...

looked incredible as she teamed a pair of light blue denim jeans with her stylish top which featured the words 'Marga-Rita' from her next Primark drop. Rita further accessorised her look with a ...

The BBC didn't miss a beat, plastering a billboard in Leicester Square featuring Linda clutching a mock 'The performance of a lifetime award'. Specsavers also joined in, responding to a TikTok ...