WITH summer here, we’re all looking to update our wardrobes. And there’s one fashion brand that has become popular this year – FARM Rio. The Brazilian clothing brand has been ...

Today's launch makes the Click and Collect service available in 187 Primark stores which is all of the fashion retailer's ...

FASHION fans are going wild and are “obsessed” with Primark’s brand new beach bag. Not only are there two staple colours to ...

Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access information on a device and to provide personalised ads and content, ad and ...

Even with its typically low prices, Primark's items frequently garner high praise from customers for appearing 'far more ...

Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access ...

Whether you're jetting away to somewhere exotic locales or soaking up the summer in the UK, Primark's offering a hint of the tropics that can fit in your bag. Bargain hunters only need to part ...

Another pleased buyer commented: "Beautiful beach dress, very well made and fantastic value. Would recommend going a size down as very generous." Adding to the choir of approvals, one delighted ...

Need proof? Look no further than the ubiquity of the buttery milkmaid dress (as seen on Kendall Jenner at Coachella). Joel Moore-Hagan, a Brooklyn-based fashion creator, says it's no surprise some ...

Primark recommends styling the bag with summer dresses or cropped jeans ... making it perfect for beach days or city strolls. Style it with flowing maxi dresses or pair with cropped jeans for ...

Primark fans are flocking to stores for a "stunning" beach bag "perfect for holidays ... be styled with various summer outfits, including dresses and cropped jeans, reports the Mirror.