POP MART, famed for the Labubu craze, took over San Diego Comic-Con for exclusive blind boxes and first looks.

Popular Labubu blind boxes offer six possible designs — and a chance at a “secret” variant. Pop Mart advertises that buyers have a 1-in-72 chance of unboxing these coveted versions.

By MICHELLE CHAPMAN, AP Business Writer Labubu, the plush toy from China’s Pop Mart is a social media darling, but the toothy little monsters are far from an overnight success. Having appeared a ...

Pop Mart’s first Labubu key-ring series, called the Exciting Macaron, was released in October 2023. Each time a new Labubu has been released, it has sold out within minutes online.