Though Nike's global brand recognition remains strong, the company faces significant headwinds that could impact its future ...

Nike seems more focused on regaining its prowess in athletic footwear, with new versions of Alphafly and Pegasus — the ...

Before LeBron James had numerous sponsorships with the Lakers, he revealed his first major contract offer by Reebok.

Los Angeles Lakers superstar LeBron James recalled being pitch by Reebok, being presented with a lofty offer, and declining that offer during an appearance on "New Heights." ...

LeBron James is one of the most elite alumni's of the Swoosh but he revealed Reebok offered $10M before he entered the NBA.

Kanye West’s Adidas Yeezy Slides literally changed the game when it comes to slide-on slippers. In fact, you can see its ...

While he eventually signed with the swoosh, James told NFL brothers Travis and Jason Kelce on their podcast New Heights that ...

For the latest Nike SB Dunk release, the Swoosh teams up with Bordeaux’s own Riot Skate Shop for a ripping collaboration that ...

Japanese musician Hiroshi Fujiwara’s Fragment Design had an interesting collaboration with Nike resulting in the Air Force 1 ...

Gilbert Arenas' ex-girlfriend Laura Govan hyped LeBron James' mother, Gloria James after the Lakers star revealed her role in one of his major business deals.

The NBA’s 2023 most valuable player and last season’s top European goal scorer aren’t Nike or Adidas athletes. When playing, ...

LeBron James has revealed why he turned down a $10 million shoe deal at 18. The Los Angeles Lakers player appeared on the ...