The Pop-Tarts Bowl’s debut in 2023 provided some quality entertainment beyond the game with a dramatic strawberry Pop-Tarts ...

The name - Pop-Tarts - was a pun on Andy Warhol's pop art movement. With the help of color TV ads (a novelty at the time!), Pop-Tarts sold out in the first two weeks after launch. Kellogg's ...

It’s not in the championship bracket or even among the prestigious bowl games, but the Pop-Tarts Bowl once again delivered on its promise of being the most viral of college football games ...

The 2024 Pop-Tarts Bowl made its glorious return to Orlando’s Camping World Stadium on Saturday for a postseason game between Miami and Iowa State, and the mascot introduction was perfect.

Cherry, strawberry, and raspberry are all certainly iconic, delicious, and represent the quintessential "Pop-Tart" brand, but ...

That short yet effective sentence accurately sums up the controlled chaos that is the Pop-Tarts Bowl. The first edition in 2023 successfully went viral when the game's mascot — a literal human ...

The actual football in the Pop-Tarts Bowl should be a treat, too. Miami (10–2) is looking to prove it was snubbed from the ...

Iowa State celebrated a sweet victory in the Pop-Tarts Bowl by eating the namesake bowl mascot. Check out the postgame ...

The second annual Pop-Tarts Bowl was nothing short of a sweet treat. Amid the nail-biting matchup between Iowa State University and the University of Miami, which ended in a 42-41 victory for the ...

The Pop-Tarts Bowl delivered one of the most memorable debuts in college football history last season, turning a relatively forgettable bowl game between Kansas State and NC State into an ...