Rhode could consider a two-pronged distribution strategy to maintain its buzzy drops on its own site, while seeding a more ...

Want a hair update? These four winter hair trends might just provide the ideal inspo to give your look a refresh ...

On TikTok, the girlies are healing their inner child by getting the "Topanga hair" they dreamed of when watching 'Boy Meets ...

Matilda’s pricey £120 Summer Berries dressing gown is listed on her Djerf Avenue website. And thankfully the Asda version is just £20 and has been given rave reviews.

Having recently collaborated with Danish fashion royalty Amanda Djerf (who you might recognise as the sister of icon Matilda Djerf aka founder of Djerf Avenue), as well as influencers such as ...

The cheap fashion store have introduced a new collection that looks almost identical to Swedish influencer Matilda Djerf's products from her brand Djerf Avenue. Fans are loving dupes from Djerf ...

Djerf Avenue fans are flocking to Primark for fruit-themed sleepwear and night-time essentials. For fans of Matilda Djerf's brand, nothing will compare to Djerf Avenue's beautiful robes and cosy ...

View this post on Instagram A post shared by MATILDA DJERF (@matildadjerf) Getting long hair cut is always a little nerve-wracking, especially when it̵ ...

Matilda Djerf has been slammed over a 'disrespectful' Instagram post after being accused of inflicting 'psychological terror' on employees. The influencer, 27, from Boras, Sweden, founded the ...

Sarah Manavis wrote this great piece about the “beige-fluencers,” women like Molly Mae Hague, Matilda Djerf, and Hailey Bieber, whose whole thing are that they are very blonde and very tan ...