News

At 27, influencer and designer Matilda Djerf has become synonymous with Scandi style. Here, Vogue gets an exclusive look inside her Stockholm apartment.
Matilda Saga Albertina Djerf, co-founder of fashion brand Djerf Avenue, was accused of perpetuating a toxic workplace. The 27-year-old influencer was named in an exposé by Aftonbladet.
"Matilda Djerf being canceled was not on my 2024 bingo card," one person wrote under a viral clip of the report on TikTok. "Oh my god this is the absolute last thing I would ever expect from ...
Vogue Scandinavia. Update 12/17/23: On Tuesday, ... Matilda Djerf, 27, is a Swedish influencer with more than 4.5 million followers across TikTok and Instagram.
Hair icon and fashion trendsetter Matilda Djerf has unveiled her new home—and it’s everything we expected and more from the mother of contemporary Scandi style.Djerf has done us a grand favour by ...
Influencer and Djerf Avenue founder Matilda Djerf apologized after being accused of bullying and body-shaming her clothing company staff.
Djerf has 3 million Instagram followers and 1.5 million TikTok followers. In 2023, she was named to the Forbes 30 Under 30 list . Her company prided itself on promoting models of all shapes and sizes.
One thread on Reddit highlighted a user’s unpleasant experience with the star, writing: “Matilda wasn't at all nice to me at an event I was invited to by her brand, Djerf Avenue. She made me ...
If you don’t know Matilda Djerf by name, you might know her by her hair. Blonde and thick with swoopy bangs, Ms. Djerf’s hair has inspired many TikTok-motivated haircuts in recent years. A ...
Matilda Djerf, 27, is a Swedish influencer with more than 4.5 million followers across TikTok and Instagram. She’s perhaps best known for her Scandinavian cool-girl aesthetic , minimalist and chic ...