If you don’t know Matilda Djerf by name, you might know her by her hair. Blonde and thick with swoopy bangs, Ms. Djerf’s hair has inspired many TikTok-motivated haircuts in recent years. A ...

Flicky bangs, springy layers and major body: the 26-year-old Scandi It-girl has the best barnet on the internet, acting as hair muse-in-chief to her 3m Instagram followers. Don't Miss ...

Ms. Djerf flicked through shots that would later be uploaded to the brand’s Instagram account. The girls, in a range of shapes, sizes and skin tones, beamed in sellout styles like the Dream ...

If you don’t know Matilda Djerf by name, you might know her by her hair. Blond and thick with swoopy bangs, Djerf’s hair has inspired many TikTok-motivated haircuts in recent years. A Swedish ...