Solid. Yeti would have been better, but thanks to a copyright dispute, that was out. So now we have a cool new Utah Mammoth logo, which has a neat little hidden element: some mountains on the head. I ...

So now we have a cool new Utah Mammoth logo, which has a neat little hidden element: some mountains on the head. I like it! Here's a look at the new logo and their uniforms (they're keeping the ...

It’s a new biodegradable building material that mimics elephant skin and can keep buildings cool without relying on air conditioning or electricity. Created by a team at Nanyang Technological ...

A logo is a big part of any major company's brand identity. It takes a lot of work to create a simple little image that the average consumer can immediately associate with certain features and ...

NCIS: Los Angeles alum LL Cool J is returning to the NCIS universe with a guest spot on the mothership series this season. CBS and LL Cool J revealed today that the actor will reprise his Sam ...

Here are the 10 Worst Sport Logo changes of all time. Once upon a time, the Rams had a very cool logo. The navy blue, gold, and white looked amazing on the wordmark and the Charging Ram logo.

Under Musk’s guidance, Tesla has produced some cool cars and done a lot of good for the auto industry. But is Tesla still cool in 2025? Tesla recently launched a new Model Y, codenamed Juniper ...

Here are some before and after pictures of the company's wordmark and logo. Need a break? Play the USA TODAY Daily Crossword Puzzle. Here's a look at how the new wordmark and logo will appear on ...

Walmart is giving its logo the first facelift in nearly two decades, rolling out a new identity that is a subtle nod to its past. The 61-year-old company unveiled Monday a refresh of its brand ...

Here’s the rest of the top 10 least cool: ‘WTF’ is next on the list with an extinction score of 32.2 and typically conveys a series of emotions such as disbelief, confusion or shock ...

Logos for household brands become so ingrained in our brains that it’s hard to believe any detail about them can go unnoticed. And yet there are dozens of secret messages in company logos, and ...