The Delhi High Court has ruled in favour of “Beauty of Joseon”, a Korean beauty brand, while ordering cancellation of an ...

As Korean beauty brands gain global popularity, combined with innovation and affordability, foreign entrepreneurs and startup ...

But, owing to the fact it has extended its shade range considerably (it’s now available in 40 shades as opposed to a measly ...

Kline + Company state in its recent K-Beauty report: “After a temporary decline in the early 2020s, driven by shifting ...

New Delhi, 4th February, 2025 – kindlife, young India's favourite global beauty platform revolutionizing the health, beauty, and wellness space, is e ...

Erica Choi, co-founder of Superegg and a licensed esthetician, explains what glass skin is and how to unlock a clear ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may earn compensation through affiliate links within the story. All prices are ...

Inside the success of a Filipino content creator-turned-entrepreneur and a beauty expert’s take on the Philippines’ ...

Get your skin analysis at the KorinMi’s clinic that brings authentic Korean skincare to Delhi, writes ABHI SINGHAL Ever ...

Whether a skincare enthusiast or not, K-beauty is a term well-known among young Indians. Elaborate 10-step skincare routines, an obsession with multi-step skincare, sheet masks, rice water, and snail ...

Do you often dream of getting radiant and healthy skin like your favourite K-drama stars? Your wish can come true if you include the right Korean face serum in your daily skincare routine. This potent ...