Even aesthetics are considered down to the last detail. These best-selling picks come wrapped in whimsical packaging and ...

From glow-inducing blushes to lip tints that don’t dry out your lips, here are 17 of the best Korean makeup brands (and a hero product from each line) to get you started on your shopping journey.

You can’t talk about Korean makeup brands without mentioning Peripera. Although the brand has plenty of other hero products, including its sought-after blushes and eyeshadow palettes ...

Cynthia Erivo donned a full face of the TikTok viral Korean makeup brand TirTir to host the 78th annual Tony Awards on Sunday in New York City. The 38-year-old actress’ beauty look noticeably conveyed ...

A makeup-skincare hybrid ... its exterior packaging (something that breaks away from the tradition of Korean beauty brands), it makes up for it when it comes to the intense pigment of the products ...

South Korean brands have cornered about 22% of foreign cosmetics products in the US and about 40% in Japan, according to Eun-jung Park, an analyst at Seoul-based Hana Securities Co. COSRX Inc ...