Between an onslaught of mainline cars and a string of hot-selling Red Line Club exclusive online drops, Hot Wheels has been ...

Like many an automotive enthusiast, Hot Wheels were a critical part of my childhood. Now, there's a new level of excitement ...

Ferrari and Hot Wheels are reuniting after more than 10 years to release new collectibles. The announcement came through the ...

Matte (MAT) announced a new Hot Wheels partnership with Ferrari (RACE ... with the first die-cast available for pre-order on Mattel Creations. Additional announcements and product drops will ...

Mattel executive says it may have to charge consumers more for its toys because of higher tariff costs on imports from China.

Mattel Inc. (NASDAQ: MAT) exceeded expectations with its 4Q sales, up 3% in constant currency. The company's 2025 guidance forecasts net sales growth of 2-3%, with higher-than-expected gross margin ...

Ofek, Elie, Andres Terech, and Nicole Tempest Keller. "Hot Wheels at Mattel: Reinventing the Wheel." Harvard Business School Case 521-015, September 2020. (Revised December 2020.) ...

Visnick expands on this further by saying, “Hot Wheels and Barbie are two of the world's most adored toy and entertainment brands and we are excited to partner with Mattel to develop and publish ...

Tokyopop and Mattel have announced a partnership to develop original manga-style graphic novels for children ages 8-12 based on Mattel's Hot Wheels and Barbie brands. The first titles, including a ...

And if one of those models replicates a Ferrari, chances are it's made by Hot Wheels. The Mattel brand secured an exclusive contract from the Maranello automaker in the late 1990s, but the latest ...