Fans going to the concession stands received a big sticker shock if they went to purchase one specialty cocktail.

Popeyes x Tequila Don Julio celebrated Super Bowl weekend in NOLA with Tinashe, "Tweaker" artist GELO, and more.

The concessions at Super Bowl 59 include BBQ burnt ends and Nola Philly cheesesteak stuffed baked potatoes for $19, a nod to ...

Threat of tariffs adds uncertainty to brands like Casamigos and Patrón, which are struggling to retain drinkers.

Want to elevate a classic or just give it an interesting twist? We discussed tequila based cocktails with a master distiller, ...

Olmeca Altos Plata is a great workhorse bottle. It’s flavorful and natural tasting, making it an ideal foundation for ...

Super Bowl Sunday often means delicious game day food, and many deals and freebies on grub are being offered to fans in celebration.

Hooters rewards members can save $20 on an order of $90 or more on Sunday, Feb. 9, with the coupon code KICKOFF20 in the app.

The tequila world is so much more than the un-aged clear, bargain, plastic handle tequila you drank during your college years ...

Two Game Day Icons Unite for an Unforgettable Collaboration in Celebration of Football's Big Game, Serving Up a First-of-its-Kind Culinary Experience and NOLA Celebrations in Popeyes Hometown NEW ...

Popeyes and Tequila Don Julio have teamed up to create a new, limited-edition menu ahead of Super Bowl 59 in New Orleans.