Mongoose Sports from Erie, Colorado, developed a new look for the primary USF logo and updated cougar head, along with ...

Digital Marketing World Forum, the definitive exhibition and conference for senior marketing leaders and marketing technology. Covering AI, Data, CRM, Email ...

The USF study measures these things, but also assesses binge-watching, podcast listening, music streaming and other digital habits. A prior study on streaming that Martin coauthored found that ...

Tools that allow you to meet people where they are — which, as we’ve come to know, is online. Effective digital marketing is all about finding the right mix of those tools and strategies to help you ...

Getty Images / grinvalds In today’s business landscape, digital marketing is an essential aspect of any marketing plan. Digital marketing helps businesses attract and target new customers and ...

The logo for the grocery chain will be near the 35-yard line on the field at Raymond James Stadium, the Bulls announced Friday evening. The move is possible because of a recent NCAA rule change ...

“Our research highlights the importance of understanding the influence of digital devices on our decision-making.” Through six studies at restaurants and two in a USF School of Marketing and ...

Stimmel als o led a global social marketing team, overseeing digital marketing plans for Amazon Originals and grew the Prime Video social channels to over 120M global fans. Previously, Stimmel was ...

In a world where algorithms can dictate the fate of a brand overnight, the role of a digital marketing agency has never been more vital—or more complex. Gone are the days when banner ads and ...

The digital era, which permeates almost every facet of our lives, has caused a fundamental shift in marketing. ROI and audience engagement still matter, but there's a new heavyweight contender in ...

Tampa (Fla.) General Hospital has gained new naming rights to the University of South Florida’s Center for Athletic Excellence through a $25 million gift. The Center for Athletic Excellence will ...

Today the University of Sioux Falls announced a new logo and campaign message: “the difference is here.” The unveiling marked the school’s 139th year. USF President, Brett Bradfield says ...