D. Wayne Lukas' high school basketball coaching record wasn't too memorable, but he left a lasting impression on former ...

D. Wayne Lukas' high school basketball coaching record wasn't too memorable, but he left a lasting impression on former ...

Long before he was hoisting trophies or signing the richest deal in NBA history, Shai Gilgeous-Alexander (SGA) was known for ...

Larry Bird and Magic Johnson weren't excited to film a commercial together, but it quickly sparked a lasting friendship.

Oklahoma City won 68 of their 82 regular-season games (tied for the fifth-most in NBA history), with 64 of those wins by 10 ...

As creative director of Converse, the shoe fits Shai Gilgeous-Alexander, who with an impish grin and humility became the ...

Alexander’s color of choice this season. The MVP trophy. The Larry O’Brien. The NBA Finals MVP award. All gold.

From Shai Gilgeous-Alexander mingling with the crowd to Jaylin Williams' epic speech, the OKC Thunder's NBA championship ...

Shai launched his gold SHAI 001 sneakers after the win. He became Converse Basketball’s creative director in April 2024. The "Butter" model will be released this Fall.

Converse honored Shai Gilgeous-Alexander with gold sneakers and new commercials after winning the 2025 NBA Finals MVP.