Amazon secretly marked down several winter fashion essentials spanning leggings, sweatshirts, denim and beyond — details!

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Shopping may be the last thing on your mind after a frenzied holiday season, but this time of year is when retailers are ...

From advanced advertising tools to dynamic pricing and international expansion, here are my best tips for how to thrive on ...

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This pitch-perfect whisky was a best-seller just before Christmas and now Amazon have slashed the price in time for Burns ...

Target leaned in heavily toward promotions and sales during the holidays, a strategy that seems to have left it in the middle ...

Whereas in 2023 festive ad awareness was limited to a few “star performers”, all the brands tracked by Kantar saw their campaigns gain awareness. A number of brands tested well pre-Christmas, but ...

Amazon is expanding its advertising reach by offering its ad technology to other retailers. The new Amazon Retail Ad Service allows retailers to use Amazon’s tools to sell product ads on their ...

Amazon Ads, the lucrative advertising arm of the marketplace giant, has launched Amazon Retail Ads, a new retail media ad placement and management service for US retailers that aims to allow retailers ...