Callaway Golf, one of the industry's leaders in equipment design, performance, and innovation, announced their new Elyte family of golf clubs. This incredible equipment lineup will all be available for pre-order on January 17th,

Price: $999.99 (Elyte, Elyte X, Elyte HL, Elyte Max Fast) with True Temper Vector or KBS Max steel shafts Golf Pride Tour Velvet grips, $1,099.99 with True Temper Denali or Mitsubishi Eldio graphite shafts Specs: Cast 17-4 stainless steel chassis with internal tungsten weight and urethane microspheres.

The Callaway Elyte hybrid lineup (Elyte, Elyte X, Elyte Max Fast) solves the challenge of unhittable lower-lofted irons with two key technologies. First, there are unique-to-each-model face designs, all based on thousands of average golfer swings.