Now in the tens of thousands, Bubble’s ambassador list started as 200 members of Gen Z who participated in focus groups with ...

Pip Cross from Marshall Sustainability elaborated, “ESG has become a battleground in America’s culture wars, facing backlash ...

The fashion search platform's Q4 2024 ranking included brands like Miu Miu and The Row. See the full list here.

Finally, a clothing brand Gen X wore growing up that Gen Z has never heard of is Cross Colours. Founded in 1985, the brand's ...

One quick scroll through Instagram and/or TikTok can give you an overwhelmingly good look at the hottest brands, trends, and ...

Dubai, UAE; Baghdad, Iraq: Creative agency Awkward Ads has partnered with Mountain Dew and Doritos to launch a daring new ...

In poring over Technomic’s 2025 America’s Favorite Chains data, one thing became abundantly clear: younger consumers love a nostalgic dessert restaurant brand. The report not only features America’s ...

From the feeds of TikTok to the runway, tailoring is trending among younger generations of the workforce, specifically Gen Z ...

From secret pop-up parties to reimagined everyday experiences, this year’s festival spotlighted collaborations with ...

Gen Z is going off booze and pubs are closing every day. So why are brands and artists turning to pubs to stage their ...

Beauty consumers are getting younger, thanks to easily accessible content and brand buy-in. Is it a good thing?