Best Super Bowl commercials of all time: Ad Meter winners through the years
Since 1989, USA TODAY Ad Meter has surveyed viewers live on Sunday and awarded an annual winner to the highest-rated ...
Best Super Bowl commercials of 2025
Doritos' Super Bowl ad was the result of a fan contest, with winners Dylan Bradshaw and Nate Norell directing a commercial that might be a nightmare for many Doritos enjoyers. A human fights for his ...
The 10 most memorable Super Bowl ads of the past decade suggest recent ones were largely forgettable
The overall winner, Budweiser’s “Puppy Love” from 2014, is the oldest on the list. And the median age of ads in the top 10 is ...
A practical guide to every type of Super Bowl ad you’ll see on Sunday
In determining the five types of Super Bowl ads, many factors must be parsed. Lotta ins, lotta outs, lotta what-have-yous. These include but are not limited to the stature of the brand, its goal for ...