Even with its condensed pregame timeline last year, Poppi managed to set up collaborations with influencers at the Big Game ...

The last time GoDaddy had a Super Bowl ad spot was eight years ago. The decision to return to the powerful sports platform — which attracted a record 127.7 million viewers when it aired on Feb. 9, ...

The Handmaid’s Tale is produced by MGM Television. Season six is executive produced by Bruce Miller, Warren Littlefield, ...

Big Tech company Salesforce’s latest act stars Matthew McConaughey, rounds of layoffs, and a loving embrace of AI. This Super ...

Kevin Costner appeared in a mood to party as he he hung out with some famous Philadelphia Eagles fans at a Super Bowl ...

Intelligent products were on full display during the game, but they all took different approaches in marketing.

With an unusually large number of celebrity ads, some soared and others struggled. While AI-driven ads underperformed.

The ad was the brand’s first Super Bowl spot in nearly 30 years, and it used the moment to highlight women’s sports and those who are—quite literally—changing the game.

Critics of OpenAI would say it's more empty hype designed to continue placating OpenAI's big-pocketed investors. But I'm not so sure.

From Taylor Swift and Jay Z to President Donald Trump the 2025 Super Bowl has summoned a mixed bag of big names and big ...

OpenAI aired its first Super Bowl ad, a $14 million spot linking ChatGPT to history's biggest innovations such as the wheel and the internet.