OpenAI, the artificial intelligence (AI) company behind ChatGPT, is set to make its Super Bowl ad debut this year.

A sharply partisan political environment has shown advertisers face risks when tackling issues ahead of Super Bowl Sunday.

In determining the five types of Super Bowl ads, many factors must be parsed. Lotta ins, lotta outs, lotta what-have-yous. These include but are not limited to the stature of the brand, its goal for ...

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