Welcome to the Department of Advertising, Public Relations and Media Design. We believe in preparing our students to shape the world around them through the practice of strategic communication. Our ...
And how does it differ from advertising? Public relations is the opposite of advertising. In advertising, you pay to have your message placed in a newspaper, TV or radio spot. In public relations ...
The following article deals with the relative merits of advertising and public relations in the marketing mix—with some conclusions that are sure to rattle your cage. Philip Kotler is Distinguished ...
Are you looking for resources to help you understand and implement public relations strategies? Look no further! Our resources page provides the information and tools you need to create a successful ...
Ad spending surged 40 per cent last year, as Labor spent millions publicising policies such as tax cuts, urgent care clinics, ...
The drums have been rolling for the past few weeks, snippets of his brief interview where he fully identified with the youths ...
Up until three years ago, PR and advertising firm boss Marian Ventura ... cleaner technologies that are needed," says OEUK external relations director, Jenny Stanning. New Economy is a new series ...
CU Boulder’s Department of Advertising, Public Relations and Media Design prepares you to be a leader in our ever-changing information society. Join a cohort of graduate students who are working to ...