Whether it was rekindling conversations about classic films or redefining festive magic with a technological twist, take a look at the ads that were the talk of the town this year ...

Influencers are now monetising their presence, and building new means of income via subscriptions, branded merchandise, and coaching services, note industry observers ...

Anadi Sah, National Creative Director, Chief Innovation Officer and Founding Member, tgthr., lists trends that will give the ...

India Today celebrated its 49th anniversary with a special issue commemorating the key turning points that have shaped India’s incredible journey as a nation. Showcasing the significant events, ...

Made for brands aiming to foster emotional connection with consumers, Mocha Mousse has been featured in products and campaigns of innovative brands ...

The National Financial Reporting Authority (NFRA) has reportedly imposed a Rs 2 crore penalty on Deloitte Haskins & Sells for audit lapses in Zee Entertainment Enterprises Ltd (ZEEL) in the FY2018-19 ...

Today's Santa Claus demonstrates how economic forces and marketing can transform cultural symbols into powerful business drivers ...

Dabur has sought that Patanjali be immediately restrained from putting out the ads that are allegedly disparaging against the FMCG major's Chyawanprash products ...

Rajiv Dubey, Vice President, Head of Media & Brand Activations, Dabur, shares a deep dive into the trends reshaping the media ecosystem in India ...