Unisys turned to Intentsify, taking an intent-driven approach to revolutionize the company’s sales and marketing efforts.

We promised you a deeper dive into the campaigns that scored a Killer Content Award (a.k.a. Finny) at this year’s B2B ...

A recent Oktopost survey reveals employee advocacy and corporate social strategies are reshaping the landscape of B2B ...

The agreement between Expandi and Kompass covers multiple strategic areas that will deliver innovative solutions to the B2B ...

HubSpot is making Breeze Customer Agent available to all Pro and Enterprise customers starting June 2 through HubSpot Credits ...

As technology driven by AI continues to evolve, the landscape of B2B buying is undergoing a significant transformation.

Demand Gen Report hosted and aired webinars geared for B2B marketers featuring experts from Adobe and NetLine.

Alinean, a creator of value-based interactive sales and marketing tools, added 20 B2B customers in 2012, providing them… ...

As marketing measurement and attribution techniques evolve into more data- and technology-driven processes, 38% of organizations are focused on improving their current strategies. According to the ...

During a long holidaqy weekend, there’s no better way to get back in the zone than exploring actionable… ...