Some designers disapprove. "Graphic design is about going straight to the point in replying to a request, adding superfluous ...

But let's talk about circles in logo design. I don't mean circular logos or roundels, of which there are plenty of great ...

The man who defined 21st-century logo design is retiring (or something like it) to make room for a new generation of ...

In a recent interview with Dezeen, Saville called the 2023 rebrand "totally and utterly irresponsible". But it isn't because ...

When Burberry dropped its latest rebrand back in 2023, we were particularly fond of the new logo. One of the strongest ...

Canandaigua National Bank & Trust has rebranded as Canandaigua National Bank, unveiling a new logo and modern identity.

Ask the publishers to restore access to 500,000+ books. The Internet Archive keeps the record straight by preserving government websites, news publications, historical documents, and more. If you find ...

Ask the publishers to restore access to 500,000+ books. The Internet Archive keeps the record straight by preserving government websites, news publications, historical documents, and more. If you find ...

Navy men's golf coach Jimmy Stobs announced on Tuesday that rising senior Jack Tarzy (Medford, N.J.) has been selected by his teammates to serve as team captain for the 2025-26 academic year. Tarzy ...

Symbolic logos tend to be abstract in design and can work well internationally (example: Nike's swoosh). Combination logos are any mixture of the other three types. An example of this is FedEx ...

To register trademark or service mark protection for a logo, a company must demonstrate that the combination of name and design qualifies as sufficiently distinctive to avoid confusion with other ...

And over time, your favored style may become your brand, expected by others and increasingly authentic to you. Explore HBR HBR Store About HBR Manage My Account Follow HBR Harvard Business ...