Australian shoe brand Ugg is forced to change its name after it lost a legal battle with the US company that holds the ...

For over five decades, the term ‘UGG’ has been synonymous with the cosy, sheepskin-lined boots that have warmed the toes of ...

The original maker of iconic Australian sheepskin boots, UGG Since 1974, is being sued by a massive US company and being forced to change its name amid a bitter lawsuit.

The Aussie-owned business has been bullied into dropping one simple word from its brand name after an American footwear giant launched legal action.

For decades, Australian bootmakers have been fighting a $US50 billion giant for the right to call uggs, uggs – and losing.

Australian footwear brand Ugg Since 1974 is changing its name overseas after a nearly decade-long legal battle with Deckers ...

After years of legal challenges between Australian manufacturers and American footwear giant Deckers Brands, UGG Since 1974 ...

UGG Since 1974 is in a David vs Goliath legal fight with a US-based company and they are tweaking their name to avoid any ...

Australia-based Wolverine Group, which is not related to Wolverine Worldwide, has changed its “Ugg Since 1974” brand name for consumers outside of Australia and New Zealand to “Since 1974” amid an ...

Uggs have never appealed to my personal style, but the buzzy Tasman design made me curious to finally try the cozy kicks. My ...

The original Australian ugg boot maker is being forced to change its name following a bitter lawsuit with the US corporation ...