Sanrio, creator of Hello Kitty, Kuromi, Chococat, and Cinnamoroll, is celebrating Tuxedo Sam's birthday with a special promotion Created in 1979, he has appeared in many of the brand’s products ...

Tuxedo Sam has also made appearances in other Sanrio properties, such as Fragaria Memories. The Tuxedo Sam merchandise for the 45th anniversary of the mascot are available in the online Sanrio store.

Many Sanrio characters represent real-life animals; Hello Kitty looks like a cat, although she is technically a human, Pompompurin is a golden retriever, Tuxedo Sam is a blue penguin, and Keroppi ...