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The luxury headlines are brutal: Kering’s market cap has been chopped in half. LVMH’s fashion and leather goods division has seen three straight quarters of shrinking revenue—a rarity in its vaunted ...
I remember when brand videos looked super expensive. Only the big companies could afford them. Not anymore! These days, ...
It's the first major change to the Google logo since 2015, according to 9To5Google. The new logo made its official debut with ...
In April, Chapter Three reimagined the “Refrigerator” ad from 1988; Chapter Two, released in February, took on the “Pool Hall ...
It tapped KPMG to do the brand work. Those renowned brand and marketing experts. Rest hasn’t disclosed how much it paid for ...
The move sees the second-tier Women’s Championship renamed as WSL2, bringing both leagues under the same umbrella.
The Indian Premier League (IPL) marks its 18th year with record-breaking ad spends, viewership, and subscribers, despite recent financial challenges faced by media rights holders. Its success is ...
Building on its multi-sensory approach, 7UP is also introducing a new music logo (MOGO) – a signature tune designed to ...
When Louis Vuitton creates a bespoke trophy trunk for every Formula 1 major Grand Prix circuit, you know we’ve entered a new era of luxury marketing. The paddock—once the exclusive domain of ...
PepsiCo's 7UP has unveiled "Super duper refresher", a new global platform grounded in the science of what makes a drink truly ...
Known for understated elegance and complex movements, Patek Philippe super clone watches appeal to collectors who value ...
Pentagram partners Jody Hudson-Powell and Luke Powell have created a dynamic equine identity for AI video company TwelveLabs. Based between San Francisco and Seoul, TwelveLabs describes itself as ...
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