In a new paper, digital activist Audrey Tang and others emphasize the need for context and community over clicks.

De-influencing is Gen Z’s way of fighting back against consumerism, but it’s also a wake-up call for the influencer industry.

As a sports activity that attracts great responses from fans and entertaining race car events, motorsport has not been left behind in using social media as a marketing strategy.

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As the Trump administration moves to dismantle the U.S. Agency for International Development, false and misleading ...

Discover 15 essential marketing types to boost your brand, connect with your audience, and drive business growth effectively.

Snap beat Wall Street estimates for quarterly profit on Tuesday, benefiting from improvements to the Snapchat parent's advertising platform.

Social media use only continues to grow ... AI platform designed to enhance sales and marketing efforts by leveraging the power of Facebook and Instagram. It helps businesses grow their audience, ...