This means fans can expect the midpoint or halftime to be about 90 minutes into the game. In Sunday's case, with a 6:30 p.m. ET kickoff, halftime will likely air between 8-8:30 p.m. ET. So if you are only tuning in for Kendrick Lamar's halftime show, then be ready to tune in around 8 p.m. ET the latest.

Super Bowl 59 will feature Kendrick Lamar taking the stage for the Apple Music Halftime Show. Here is what time you can expect him to take the stage.