Our last entry for this list is another Citizen. It’s hard to deny that the Japanese brand is dominating the sub-€500 ...

Seiko just made two official “Pepsi” watches. This isn’t the type of comedy you’d typically expect from Seiko, which is best ...

Seiko has stepped into the spotlight with its most playful and meta watch release yet: two limited-edition “Pepsi” watches ...

Seiko has done the unthinkable and teamed up with Pepsi, creating official versions of a Pepsi GMT and Pepsi diver.

Today, Henry shares his thoughts on the new Seiko 5 SRPL93 'Gene Kranz' ✓ And why it might be a sign of more good things to ...

Seiko formalises beloved Rolex-fan nickname with watch world's first official Pepsi collaboration, the Seiko 5 Sports x Pepsi ...

The all-black 42.5mm GMT (ref. SSK007) pairs a black dial with a bi-directional red-and-blue bezel, the modern Pepsi logo at 6 o’clock, and a black silicone strap – a first for any Seiko 5 GMT.