The company eliminated the dye back in 2013 and already offered 10 dye-free versions of its flavors. Recently, they added ...

A ThedaCare pediatrician says when it comes to kids, red dye #3 can cause behaviors associated with attention deficit hyper-activity disorder (ADHD), such as impulsivity and hyperactivity.

And how do we keep our kids safe in the meantime? Let’s break it down. Red Dye No. 3 (aka FD&C Red No. 3 or erythrosine) is a synthetic coloring that gives many snacks, drinks, and medicines their ...

Due to all of the controversy surrounding red dye 3—it’s been linked to behavioral issues in kids, for example—many companies have turned to red dye No.40 to get a rosy hue in foods.