The Athletes Unlimited Softball League, led by the former M.L.B. executive Kim Ng, plans to capitalize on the surge of ...

The league announced a partnership with the Athletes Unlimited Softball League on Thursday, reported to be an eight-figure ...

MLB announces its first major investment in women's sports with the launch of the Athletes Unlimited Softball League.

Major League Baseball (MLB) announced on May 29 that they have partnered and invested in Athletes Unlimited Softball League ...

Major League Baseball will be making a "strategic investment" in the new AUSL—Athletes Unlimited Softball League—in a ...

The AUSL will begin June 7 with four teams playing 24-game regular seasons, barnstorming across 10 cities over seven weeks.

Major League Baseball announced a new partnership with a professional softball league to promote the women's game around the ...

Major League Baseball is making a big bet on the business of women's sport, announcing on Thursday its first significant ...

Mia Scott, Texas softball's senior utility player, will not seek a professional career. But coach Mike White hopes she ...

Major League Baseball is making history–not just with the game on the field, but with who gets to play it professionally.

The Athletes Unlimited Softball League, which Tennessee alums Aubrey Leach and Payton Gottshall play in, announced a ...

With the help of Major League Baseball, the professional softball league will stop in 10 different cities, including Round ...