Primark has confirmed that it will be opening its first ever standalone homeware store this year. The high street retailer has confirmed that the store - which will open in Belfast city centre in ...

Currently, there are 29. In the following Q&A, Federico explains how Primark is investing more in marketing to support its U.S. expansion and drive brand awareness among Americans. Primark ...

It's difficult to imagine the great British high street without hoardes of shoppers lining up to secure bargains in the shoppers' favourite budget retailer, Primark. But the brand's own recent ...

BARGAIN hunters are scrambling to get their hands on a brand new pair of Primark trousers. Not only do they look great, but according to shoppers, they’re seriously ‘comfy’ too.

Primark shoppers have gone wild for a new collection that looks very similar to a popular influencer's brand, for a fraction of the price. The cheap fashion store have introduced a new collection that ...

Primark launched its first brand campaign in the U.S., titled “That’s So Primark.” Primark’s foray into the U.S. seems opportune, tapping into the vast trading down by Americans to lower price points ...

Federico also reports to Kevin Tulip, president of Primark U.S. In August 2024, Primark launched its first brand campaign in the U.S., titled “That’s So Primark.” Primark’s foray into the U.S. seems ...

Fans of Djerf Avenue are running to Primark for fruit-themed sleepwear and night-time essentials. While fans love the luxury of Djerf Avenue's robes and loungewear, Primark's budget-friendly ...

Primark shoppers have gone wild for a new collection that looks very similar to a popular influencer's brand, for a fraction of the price. The cheap fashion store have introduced a new collection ...

Primark has introduced a tomato-scented candle for just £5, and it's causing quite a stir among homeware enthusiasts. The unusual scent, which reminds fans of an £85 candle by designer brand ...

Primark shared a video of their new collection ... now there are three colours to choose from, two of which are brand new – classic light blue, khaki and beige. The stunning cardigans, which ...