Reg Wydeven column: Trademarked phrase, 'Three-Peat' is a winner for Pat Riley
As the Lakers’ head coach, Pat Riley trademarked the phrase 'Three-Peat' in November of 1988 as the team was chasing its ...
Heat President Pat Riley reveals where his ‘three-peat' trademark revenues go
Pat Riley’s three-peat trademarks could have led to the Miami Heat president getting a sizable payday if the Kansas City Chiefs had won their third consecutive Super Bowl. Turns out, the Basketball ...
Pat Riley reveals how his 'three-peat' trademark revenues are spent
Riley said he devotes his share of revenues gleaned from "three-peat" usage — he's had trademarks on that term for about 35 ...
JD Supra10d
“Three-peat” Use Agreement in Place if Chiefs Win Super Bowl
The Kansas City Chiefs and the Philadelphia Eagles are playing in Super Bowl LIX this Sunday, February 9. If the Chiefs win, ...
The Chiefs are hoping for a ‘three-peat’ Super Bowl win: What that means and why it’s significant
The Kansas City Chiefs are hoping for a third straight “three-peat” win against the Philadelphia Eagles on Sunday night in ...
Pat Riley's three-peat trademark ownership, explained
Pat Riley has reportedly reached an agreement with the Chiefs to allow them to use the term “three-peat” if they win the ...
The Pat Riley reason Heat coach Erik Spoelstra wants Chiefs in Super Bowl
Miami Heat coach Erik Spoelstra knows Pat Riley will throw a big party if the Kansas City Chiefs win Super Bowl 59.
Using ‘Three-Peat,’ a Trademarked Sports Phrase, Means Paying for Bragging Rights
As sports catchphrases start to stick, savvy coaches and athletes are moving to protect them with federal trademarks.