Lemma’s Gulab Patil outlines the next evolution of DOOH, where programmatic adtech bridges the gap between outdoor presence ...
Hot on the heels of the viral reintroduction of Lea & Perrins Worcester Sauce flavour crisps, Heinz and Walkers have once ...
Ikebukuro Hit Vision This prominent DOOH display is located right in front of the East Exit of Ikebukuro Station, one of ...
This large-scale DOOH features distinctive screens split into ... s first truly intelligent platform for buying and selling OOH. Vistar hosts the world’s most extensive digital out-of-home ...
An AI-powered AdTech company, Retinaad, has unveiled Artificial Intelligence (AI) solutions to address age long problems ...
Clear Channel Singapore (CCS) has partnered Scoot, a subsidiary of Singapore Airlines, as part of its efforts to venture into ...
The Media Online’s weekly column delivering news of award wins, entries, competitions, dates to note and winners in the media ...
Pikasso Italia, the OOH and DOOH outdoor advertising concessionaire, announces the digitization of the third location of the “Milano Collection” (a predominantly DOOH portfolio launched two years ago) ...
Bright Outdoor Media Limited, (BSE – 543831), a leading name in India’s out-of-home advertising, has launched three new ...
Outdoor advertising has always been a prominent channel for raising awareness, but in recent years, it has transformed into a ...
Will 2025 see the beginning of a new era for OOH where pDOOH becomes a commonly accepted part of the ecosystem? If so, what will it mean for specialist agencies and their role? Rohit Chopra, COO, ...