Top 10s explores 10 famous logos—and what they used to look like, revealing the evolution and transformations of iconic brand symbols over time.

In 1987, as the Minnesota Timberwolves were preparing for their inaugural season, Mark Thompson, a budding graphic designer from Austin, Minnesota, read about a competition this new team was having to ...

Rockwell Automation, Inc. (NYSE: ROK), the world's largest company dedicated to industrial automation and digital ...

Seattle Space Needle debuts new glass elevators made by Farmington-based Otis, offering swift ascents and panoramic views ...

The Organization of Turkic States (OTS) on Wednesday adopted the Budapest Declaration, which said that the Turkish Republic of Northern Cyprus (TRNC), alongside other observers, Hungary and ...

Sopra Steria and Sopra Steria Next reveal the "Open Innovation Report 2025", a European-wide study dedicated to collaboration between corporates and startups.It highlights the growing trend ...

Addressing an informal summit of the Organization of Turkic States (OTS) in the Hungarian capital Budapest, Aliyev said Baku’s cooperation with Turkic states in the field of transport is ...

The first thing fans will see when they walk into Chase Center this summer is the Valkyries brand new playing court.

Lipton updates its logo for the first time in over a decade. The redesign returns it to a design much like its very first, ...

New research from the Carroll School of Management shows logos are an indispensible tool for influencing consumers Compact logos can encourage favorable brand evaluations by signaling product safety, ...

and I wish I were more than just a janitor. A version of this article appeared in the May–June 2025 issue of Harvard Business Review. Zach Mercurio is a researcher and adviser on purposeful ...

The result? Scattered efforts that fail to generate either business results or meaningful impact. In extreme cases, overpromising and underdelivering can even lead stakeholders and watchdogs to ...