Matilda Saga Albertina Djerf, co-founder of fashion brand Djerf Avenue, was accused of perpetuating a toxic workplace. The 27-year-old influencer was named in an exposé by Aftonbladet.

We can't fire Matilda.'" AFT claimed that they had "barely launched the investigation" when Djerf Avenue reached out to ask why they were interviewing employees about the work environment.

Popular style influencer Matilda Djerf issued an apology Tuesday following a shocking report on allegations of a toxic workplace at her company, Djerf Avenue. One employee described working at the ...

In an Instagram post on Tuesday, Matilda Djerf said she was “genuinely sorry” to anyone she has “hurt or let down” after the tabloid, Aftonbladet, reported employees at her company had ...

Matilda Djerf founded Djerf Avenue with her boyfriend Rasmus Johansson in 2019 with a focus on inclusivity and sustainability - their company reached $35 million in just four years. The brand ...

By Madison Malone Kircher If you don’t know Matilda Djerf by name, you might know her by her hair. Blonde and thick with swoopy bangs, Ms. Djerf’s hair has inspired many TikTok-motivated ...