“People are profiting off Matilda’s brand by showcasing in a TikTok that they’ve found a dupe,” Pikkat said. She added that it could be “frustrating” for Djerf to see others capitalize ...

Swedish influencer and entrepreneur Matilda Djerf is not having a very merry Christmas this year. Following allegations of bullying and fatphobia by staff, deleted videos released by her company, ...

Employees claimed Djerf Avenue founder belittled them, called them names and forced one worker to scrub her toilet Fashion influencer Matilda Djerf has been accused of bullying and body shaming by 11 ...