Farrah Fawcett-esque hair — at the time of writing, 13.8 billion videos come up on the platform under the search "Matilda Djerf hair." Her social-media presence and ability to forecast trends ...

linking up besties.” The word “besties” starts to lose all meaning. At least her hair looks immaculate. While we don’t know yet if Matilda Djerf will be able to survive this scandal (her apology ...

But Djerf is, perhaps, most immediately associated with her full-bodied, rooty, bleached, and shagged blonde hair, a scroll-stopping ... the cut was in 2017, and Matilda came to me with an idea ...

If you’re active on TikTok or Instagram, you most likely recognize Matilda Djerf. The 25-year-old Swedish ... but one thing that never changes is her hair. How could you ever forget her fluffy ...

If there's anyone on social media who's made me think, "Ooh, how do I get my hair to look like that?" it's Matilda Djerf. From claw-clip looks to slick-back buns to her signature blowout ...

Matilda Djerf’s hair is the most searched thing about her, with “Matilda Djerf hair” appearing in 30.2 million videos. Given it’s a big asset, if it’s not broken, why fix it? We’re neither PR experts ...

Born on April 8, 1997, Matilda Djerf is one of the most recognisable faces online. She is a Swedish influencer famous for her beauty videos. TikTok is obsessed with her hair and the hashtag ...

How Matilda Djerf’s Djerf Avenue Became Part of the ‘It’ Girl Aesthetic From Saunas to Hair Tools, Infrared Is Here to Stay “I wanted people to feel like they’re coming home to us,” Djerf told WWD.