Matilda Saga Albertina Djerf, co-founder of fashion brand Djerf Avenue, was accused of perpetuating a toxic workplace. The 27-year-old influencer was named in an exposé by Aftonbladet.

No seriously, I feel like she single handedly convinced an entire generation that they would look good with curtain bangs. Founded in 2019 by Matilda and her boyfriend Rasmus Johansson ...

Boasting more than three million followers online, influencer and designer Matilda Djerf rose from humble beginnings ... "My layers and bangs are key to the way my hair falls when it's blown ...

Matilda Djerf responded to backlash over a recent report accusing her of fostering a toxic work environment at her company, Djerf Avenue. The 27-year-old entrepreneur addressed the allegations in ...

Matilda Djerf/Insatgram Influencer Matilda Djerf is addressing claims of misconduct at her namesake fashion and lifestyle company. In a report published by the Swedish publication Aftonbladet ...

Matilda Djerf founded Djerf Avenue with her boyfriend Rasmus Johansson in 2019 with a focus on inclusivity and sustainability - their company reached $35 million in just four years. The brand ...

Popular style influencer Matilda Djerf issued an apology Tuesday following a shocking report on allegations of a toxic workplace at her company, Djerf Avenue. One employee described working at the ...

If you don’t know Matilda Djerf by name, you might know her by her hair. Blond and thick with swoopy bangs, Djerf’s hair has inspired many TikTok-motivated haircuts in recent years.

Influencer Matilda Djerf is breaking her silence. The Djerf Avenue founder, who has over three million Instagram followers, came under fire after 11 anonymous current and former employees of the ...

Every item on this page was chosen by an ELLE editor. We may earn commission on some of the items you choose to buy. One thing about Matilda Djerf is that she’s always going to have perfect hair.

On Tuesday, Matilda Djerf has apologized publicly after several former employees accused her of bullying and creating a hostile work environment, saying she had “failed” as a leader and colleague.