Women's European Championship in Switzerland. The leading football brand partners six of the nations competing at Euro 2025, ...

Cincinnati spent $16.2 million to acquire the forward from Cercle Brugge in November. The 23-year-old Denkey, who is from Togo, was the top scorer in the top Belgian league in the 2023-24 season with ...

Club América is back in Adidas gear. After 25 years of being sponsored by the American brand Nike, the German giant is set to return to the Nest starting Apertura 2025. This exciting news was ...

Ahead of an incredible summer of sport at the Uefa Women’s Euro 2025, adidas on Monday unveiled the new collection of ...

Euro 2025 is just around the corner and Adidas has furnished us with the away kit offerings for Spain, Belgium, Germany, Italy, Sweden and Wales.

The Women’s Euro 2025 is fast approaching and with that we see fresh new threads for each team. Adidas are the first to unveil bold new away kits for six competing teams, taking inspiration from the ...

The record-breaking commercial deal is significantly better than Hearts’ current kit agreement with Umbro as they benefit from elite partner status with Hummel and will get bespoke new teamwear. The ...

Night two of the 4 Nations Face-off Tournament will feature Team Finland vs Team USA. This will mark the first time that ...

Bundesliga side Bayer Leverkusen has found a new kit partner. Starting with the 2026/27 season, Leverkusen will be sponsored ...

The two-year agreement, signed at the BFF headquarters on 11 February, marks the first time all men's and women's senior and junior national teams will have an official kit sponsor.

New Balance added another global talent to its roster in January 2023, when Japanese MLB star Shohei Ohtani joined. After ...