The success of last year’s bowl game spawned other opportunities for the Pop-Tart brand. It partnered with Spirit Halloween to sell Pop-Tart mascot costumes. And Sotiropoulos said at a recent ...

"Pop-Tarts Frosted Strawberry Doughnut" – an unglazed shell donut filled with strawberry filling, dipped in shortbread icing, topped with shortbread pieces, sugar sprinkles, strawberry filling ...

On Monday, the Charlotte-based doughnut chain announced that it's releasing three new doughnuts in partnership with another brand that's rather well-known for its breakfast offerings: Pop-Tarts. “ ...

Get ready for a double-trouble sweet treat. Krispy Kreme and Pop Tarts have rolled out a new collaboration just in time for the new year. This limited-time lineup dropped on Monday, Jan. 6 ...