Experts at the e4m India Brand Conclave 2025 emphasised brand identity, storytelling, and strategic platform selection for ...

Leaders across categories emphasise the need for government measures to ease GST rates, uplift consumer confidence and ...

Budget 2025 focuses on boosting consumption by providing tax breaks to the middle class—a welcome relief for the sector and ...

Men's grooming startups offer premium, tailored solutions, capturing market share and attracting significant funding in the ...

Premium North East soft drinks brand Fentimans has announced a new strategic marketing collaboration with Big Black Door, coinciding with its 120th birthday this year.

New Delhi: Fast-moving consumer goods (FMCG) companies are grappling with inflation, rising input costs, and pricing pressures, leading to shrinking gross margins and flat-to-modest operating ...

Several FMCG makers are likely to log a low single-digit rise in their revenue, returning to the cycle of value-driven growth. One of the reasons could be that a number of companies have opted for ...